Hannah Blake
Content Marketing Strategist & SEO Writer
7 years of experience
Hannah Blake is a Content Marketing Strategist with 7+ years of experience driving organic growth for SaaS and e-commerce brands. She combines journalistic storytelling with data-driven SEO to create content that ranks, converts, and builds authority. Hannah has developed content strategies that generated over 2 million organic sessions annually for B2B technology companies, and her writing has been featured in Forbes, Entrepreneur, and Search Engine Journal. She specializes in topic cluster modeling, search intent analysis, content gap analysis, and conversion-focused content optimization. Hannah holds a degree in Journalism from the University of Cambridge and is certified in Google Analytics 4 and HubSpot Content Marketing. She regularly teaches workshops on content strategy and SEO writing for emerging marketers.
Hannah turns complex SEO concepts into clear, actionable content strategies. Her articles help marketers build sustainable organic growth through research-backed approaches to content creation and optimization.
Skills & Tools
Articles by Hannah Blake
AI SEO Content Writing: Guide to Quality & Google E-E-A-T (2026)
How to use AI content writing tools (ChatGPT, Claude) for SEO without violating Google Helpful Content guidelines or losing E-E-A-T trust factors.
Thought Leadership Content That Builds Authority and Trust
Create thought leadership content that establishes your brand as an authority, builds trust with your audience, and differentiates you from competitors.
User Intent Content Optimization: Matching Search Queries With Solutions
Optimize content for user intent by understanding the four types of search intent and creating content that precisely matches what searchers are looking for.
Content Refresh Strategy: Reviving Underperforming Pages
Systematically identify and refresh underperforming content to reclaim lost traffic, improve rankings, and maximize the ROI of your existing content library.
Long-Form Content That Ranks: Strategy and Execution
Master the strategy and execution of long-form content that ranks in search results, engages readers, and drives measurable business results.
Image SEO Optimization for Better Rankings and User Experience
Optimize your images for search engines and users with proper alt text, responsive formats, compression strategies, and structured data markup.
B2B Content Marketing Strategy That Generates Qualified Leads
Build a B2B content marketing strategy that attracts decision-makers, nurtures them through long sales cycles, and converts them into qualified leads.
Editorial Calendar Best Practices for Content Teams
Build and manage an editorial calendar that keeps your content team organized, aligned with business goals, and publishing consistently.
Pagination SEO: rel=next, rel=prev, and Modern Approaches
Navigate the complexities of pagination SEO, from deprecated rel=next/prev tags to modern strategies for infinite scroll and load-more patterns.
Topic Clusters and Pillar Pages: The SEO Architecture Your Content Needs
Build a topic cluster content architecture with pillar pages and supporting articles to establish topical authority and improve search rankings across your entire site.
Content Repurposing Strategy: Get More Value From Every Asset
Learn how to extend the lifespan of your content by repurposing existing assets into multiple formats, reaching new audiences without creating from scratch.
Video Content Strategy for SEO: Ranking in the Visual Era
Build a video content strategy that drives search visibility with YouTube optimization, video schema, and embedding tactics.
Conversion Tracking for SEO: Connecting Traffic to Revenue
Set up conversion tracking for organic traffic, implement multi-touch attribution, and optimize landing pages.
Building a Data-Driven Content Marketing Strategy Framework
A step-by-step framework for creating a content marketing strategy that drives organic traffic, engages your audience, and generates measurable business results.
Advanced Ecommerce SEO Strategies That Drive Revenue
Proven ecommerce SEO strategies for product pages, category optimization, faceted navigation, and managing duplicate content at scale.
Effective Link Building Strategies That Work in 2026
Discover ethical, scalable link building strategies including digital PR, content-based link acquisition, broken link building, and relationship-based approaches.
How to Create SEO-Friendly Content That Readers Love
Learn the art of balancing search engine optimization with reader experience. Discover content structures, formatting techniques, and writing strategies that satisfy both audiences.